PiaoSports > Football > Marca: European Super League A22 loses 5.5 million euros, and the event has not been supported by FIFA and UEFA

Marca: European Super League A22 loses 5.5 million euros, and the event has not been supported by FIFA and UEFA

Marca reported that the European Super League event was in trouble and the A22 company suffered serious losses.

A22 Sports Management Company, which promotes the new competition system for European football, recorded a huge loss of 5.5 million euros in 2024, the biggest loss since its establishment. The loss in 2023 was only 227,000 euros. While revenues have dropped significantly, the project has not made substantial progress at the institutional level.

Revenues in 2024 plummeted to 720,000 euros from 3.3 million euros in 2023. Although A22 proposed a new competition model that is more open and based on sports performance, it has not received formal support from FIFA and UEFA. Things have changed dramatically compared to when they first started in 2022. At that time, the A22 revenue reached 7.2 million euros and the net income was 1.9 million euros. At present, its revenue sources are unclear and speculated may come from clubs that still support the project, such as Real Madrid and Barcelona, but there is no official confirmation.

Despite the decrease in revenue, expenditure has increased significantly, especially in terms of personnel. The wage budget increased from slightly more than 1 million euros to more than 2 million euros. The company has only one employee: CEO Bernd Reichart, who is responsible for meetings with FIFA and UEFA but fails to achieve real results. Procurement expenditure has also almost tripled to 2.8 million euros, mainly used to develop OTT platforms to broadcast competitions in a centralized manner. However, these high expenses did not bring any actual sports activity.

A22's financial situation is on the verge of bankruptcy, with its own funds of negative €5.2 million. The company barely maintained its operations with support from two shareholders, Anas Laghari and John Hahn, who injected €500,000 in 2023.

The only change is the name, the Super League is now renamed Unify League, aiming to create a more open pyramid structure, including a relegation system and men's and women's teams. The plan covers 96 teams and is divided into four levels, with the first two levels having a semi-final final.

A22 also promises to launch the Unify OTT platform, providing free advertising or low-cost subscription services, integrating content and improving viewing experience. But at present, the platform, schedule and partners have not yet been determined. Although A22 emphasized the need to "prioritize fans, protect players' well-being, and improve European football competitiveness", the project has been slow, lacking support from clubs and institutions, and the legal and financial structure is not clear.

source:7m con